Welcome to Total Retirement Solutions!

Total Retirement Solutions, Australia’s complete information guide for seniors is a free, home delivered guide full of information on products, services, finance, retirement living and travel/leisure.

It will be custom designed with the target audience in mind and printed on quality stock to ensure long shelf life and increased readership. Each section will have editorial along with display advertisements promoting businesses and products to the rapidly increasing over 55’s market. All copies are personally addressed and delivered to the letterbox with the specific goal of improving the quality of life for senior Australians.

Distribution - About Our Readers

The readers of Total Retirement Solutions, Australia’s complete information guide for seniors, currently form part of 30% of the population or 6.8 million Australians. These same people spend more per week on goods and services, food and non-alcoholic beverages and on recreation than any other group of Australians. Weekly expenditure on average for Australians aged 55 - 64 alone is $800 and by 2011 this group will out spend Australians aged 25-34.

• Initial distribution to 60,000 people via the post, plus additional copies will be placed in high traffic areas for seniors including RSL clubs, doctors surgeries, bowls clubs, golf clubs and retirement villages
• The Total Retirement Solutions mail list, includes the wealthiest 60,000 people nationwide 55+ years of age
• Personally addressed and posted to each recipient
• The distribution is split to include recipients from each state and territory in proportion to each state and territories total population.

Guide Sections

The Guide will include topical, informative editorial along with display advertising opportunities divided into the following sections. We have listed examples of the type of products and services that will be participating.

Products - Health and beauty, medical, security, homeware, gardening, hardware, clothing and footwear

Services - Health organisations, estate planning, funeral services, legal, advocacy, homecare, medical services

Finance - banks, superannuation funds, insurance, financial planners

Retirement living - builders, retirement villages, homecare, over 55’s holiday parks

Travel & Leisure - holiday destinations, accommodation, resorts, tour operators, transport including airlines, coach, cruise and rail services, attractions, travel publications, events, caravan and camping